(Paper) SBI Clerk 1st SITTING EXAM Paper - 2011 "Held On 15-11-2009" (MARKETING APTITUDE/ COMPUTER KNOWLEDGE)

(Paper) SBI Clerk 1st SITTING EXAM Paper - 2011 "Held On 15-11-2009"

::MARKETING APTITUDE/ COMPUTER KNOWLEDGE::

1. To move to the beginning of a line of text, press the………………. key.

A. pageup
B. a
C. home
D. enter
E. None of these

2. Computers use the ………….number system to store data and perform calculations

A. binary
B. octal
C. decimal
D. hexadecimal
E. None of these

3. Physical components that make up your computer are known as………………….

A. Operating Systems
B. Software
C. Hardware
D. Web Browsers
E. None of these

4. Which key is used in combination with another key to perform a specific task?

A. function
B. space bar
C. arrow
D. control
E. None of these

5. Ctrl, Shift and Alt are called………… keys.

A. modifier
B. function
C. alphanumeric
D. adjustment
E. None of these

6. The pattern of printed lines on most products are called

A. prices
B. OCR
C. scanners
D. barcodes
E. None of these

7. What is the permanent memory built into your computer called’?

A. RAM
B. ROM
C. CPU
D. CD-ROM
E. None of these

8. Various applications and documents are represented on the Windows desktop by………………

A. Symbols
B. Labels
C. Graphs
D. Icons
E. None of these

9. All the deleted files go to………….

A. Recycle Bin
B. Task Bar
C. Tool Bar
D. My Computer
E. None of these

10. In MICR, C stands for …..

A. Code
B. Colour
C. Computer
D. Character
E. None of these

11. E-mail addresses separate the user name from the ISP using the …………..symbol.

A. &
B. ®
C. %
D. *
E. None of these

12. The simultaneous processing of two or more programs by multiple processors is ……………

A. multiprogramming
B. multitasking
C. time-sharing
D. multi processing
E. None of these

13. What type of device is a computer printer?

A. Input
B. Output
C. Software
D. Storage
E. None of these

14. The contents of………………… are lost when the computer turns off.

A. storage
B. input
C. output
D. memory
E. None of these

15. When you turn on the computer, the boot routine will perform this test……………

A. RAM test.
B. disk drive test
C. memory test
D. power-on self-test
E. None of these

16. When you save to this, your data will remain intact even when the computer is turned off

A. RAM
B. motherboard
C. secondary storage device
D. primary storage device
E. None of these

17. For creating a document , you use……… command at file menu.

A. open
B. close
C. New
D. Save
E. None of these

18. “Making a call ” means………..

A. Calling on a prospective customer
B. Explaining product details
C. Negotiating a deal
D. Arguing With a Customer
E. All of these

19. With a CD you can……….

A. Read
B. Write
C. Read and Write
D. Either Read or Write
E. None of these

20. “Relationship” in marketing means…………..

A. Relation between salespreson
B. Relation between buyer and seller
C. Relation between company and consumer
D. All of these
E. None of these

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21. Marketing of sevices is known as……..

A. Transaction marketing
B. Door – to – door marketing
C. Relationship marketing
D. Internal marketing
E. None of these

22. “Referrals ” means……….

A. Reference Books
B. Leads provided by operation staff
C. Sales persons
D. Front -office staff
E. Management

23. “Conversion” in sales language means………..

A. converting a buyer into a seller
B. converting a seller into buyer
C. converting a prospect into a client
D. All of these
E. None of these

24. Bank marketing is same as……………

A. Transaction marketing
B. Service marketing
C. Indoor marketing
D. All of these
E. None of these

25. Leads can be provided by…………

A. Friends and relatives
B. Websites
C. Directories
D. Colleagues
E. All of these

26. One of the following is not a sales activity. Find the same

A. Identifying Leads
B. Marking a call
C. Presentation
D. Negotiation
E. After-sales service

27. Selling is a function undertaken by……………..

A. All the sales persons
B. All the employees
C. Entire organization
D. Outsourced agencies
E. All of these

28. Find the correct statement …………

A. Selling is same as marketing
B. selling is more than marketing
C. Selling is part
D. All of these
E. None of these

29. You can start Microsoft Word by using ……….. button.

A. New
B. Start
C. Program
D. Control Panel
E. None of these

30. In Excel, Charts are created using which option?

A. Chart Wizard
B. Pivot Table
C.Pie Chart
D. Bar chart
E. None of these

31. Marketing is a function undertaken by…………

A. All DSA’s
B. All front – office staff
C. Whole organization
D. All of these
E. None of these

32. Non- product selling means………………..

A. selling variety of products
B. Selling only one product
C. Selling seasonal products
D. selling services
E. All of these

33. . A vision statement is…………..

A. not required for established companies
B. not required due to competition
C. not required as no one understands them
D. a long term inspiration
E. None of these

34. Effective Bank Marketing requires………………

A. proper pricing
B. customized products
C. simple procedures
D. marketing research
E. All of these

35. Direct Marketing means ……………

A Face-to-face marketing
B. Melas
C. Seminars
D. Indoor marketing
E. Online marketing

36. Indirect Marketing means…………….

A. Marketing by non-sales persons
B. Market Survey
C. Market Research
D. Advertisements
E. All of these

37. Marketing is – Find the wrong option

A. an ancient concept
B. a modern need
C. a continuous affair
D. a team effort
E. a direct need for survival

38. Customer’s Relationship with the Bank is influenced by ………………..

A. Customer’s attitudes
B. Attitudes of Bank staff
C. Interest rates of the Bank
D. Attitudes of sales persons
E. All of these

39. Marketing is best suited in…………………….

A. Buyer’s market
B. Sellers’ market
C. Internal marketing
D. Direct marketing
E. None of these

40. Delivery channels other than Bank counters are………………..

A. ATM’s
B. Internet Banking
C. Mobile Banking
D. Tele Banking
E. All of these

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